Target Clients and Customers
Middle-Class and Upper-Middle-Class Families: With a growing disposable income, these families are seeking eco-friendly and unique travel experiences within India.
Millennials and Young Professionals: Focus on nature-conscious millennials who prefer sustainable and biophilic travel destinations.
Corporate Clients: Catering to corporate retreats, offsite meetings, and wellness programs in nature resorts.
Wedding Planners and Event Organizers: Targeting the growing destination wedding market in India.
Agribusiness Enthusiasts: Individuals and organizations interested in sustainable agribusiness practices.
Locations (First Phase)
Tier 1 Cities: Delhi NCR, Mumbai, Bengaluru, and Chennai – Focusing on weekend getaways and corporate retreats.
Tier 2 Cities: Jaipur, Coorg, Udaipur, and Dehradun – Targeting popular tourist destinations and eco-friendly resorts.
Emerging Locations: Expanding to lesser-known destinations with potential for nature resorts like Rishikesh, Varkala, and Munnar.